Prompt Library for Online Stores

Artificial intelligence is no longer just an experiment — it’s a fully functional tool, especially for online store owners. It takes care of dozens of routine tasks: writing copy, creating banners, generating ideas, speeding up launches, and saving budgets. The key is knowing how to communicate with it effectively.

We’ve compiled a prompt library for e-commerce: from product descriptions and "About Us" pages to mockups, video tutorials, and strategic copy. Copy them, adapt to your niche, and get results.

You are a commercial copywriter for an online store. Write a short description for the category page "[category name]".

The text should include:
— key product benefits in this category;
— distinctive assortment features (e.g., style, materials, price range, seasonality);
— who the products are for (target audience);
— a clear call to action at the end.

Tone: clear, persuasive, no fluff, no clichés. Max 500 characters. Write on behalf of the store.

Example Prompt for a Category Description

You are a copywriter for an online store. Write a detailed yet easy-to-read product description for "[product name]".

Include:
 — What the product is and its key features (no dry listing);
 — Main benefits for the customer;
 — Who it is suitable for and typical use cases;
 — Why it’s worth buying this specific product.

Tone: clear, confident, no clichés. Max 700 characters. One or two paragraphs.

Example Prompt for a Product Page Description

You are a copywriter for a brand that sells [product category]. Write content for the "About Us" page.

Use the following structure:
— Who we are and what we do (1 paragraph);
— What we care about: values, approach, principles (1 paragraph);
— Who we help and what problem we solve for them (1 paragraph).

Tone: honest, clear, and without clichés. Avoid corporate jargon. Max length: 1000 characters.

Example Prompt for a "About Us" Page

You are an SEO copywriter for an online store. Write a blog article on the topic "[query]".

Requirements:
— Length: 2000−3000 characters;
— Include: one H1 title, 2−3 H2 subheadings, bullet points, examples, and a call to action at the end;
— Use relevant keywords: [specify if known, or ask model to suggest];
— Tone: expert yet accessible, no clichés, no fluff;
— The article should support search engine visibility and provide real value to readers.

Example Prompt for a SEO Blog Article

Promo banner for a "[sale type]" campaign. Horizontal layout (1920×800px).

Visual elements:
— Large [product] image in the center or slightly off-center;
— Clean space on the right side reserved for overlay text;
— Minimalist style: flat background, soft shadows, no clutter;
— High-contrast color palette (e.g. white + bold red, or black + yellow);
— Modern e-commerce aesthetic: elegant but attention-grabbing;
— Add shopping-themed decorative elements (e.g. price tag, arrow, or sale badge).

Composition should be balanced and suitable for web banners. Do not include actual text in the image.

Example Prompt for a Promo Banner

Create a high-resolution mockup of a product package for [product type], in [brand/mood] style. Use a white background, front-facing angle, studio lighting, and realistic soft shadows. Emphasize material and texture — e.g. matte carton, glass, kraft paper, glossy plastic.

Keep the composition minimalist: no logos, no text, no props. Center the object, isolate it completely.

Example Prompt for a Product Mockup

You are a scriptwriter for a 30-second promo video for an online store selling [products/category]. Write a full script including voice-over and suggested visuals.

Structure:

1. Hook (problem the viewer relates to) — 5 sec;
2. Brand/product as solution — 5 sec;
3. Key benefits — 10 sec;
4. Social proof or scenario of use — 5 sec;
5. Clear call to action — 5 sec.

Tone: energetic, direct, customer-focused. Style: short sentences, simple words, no filler. Result: text of the script + visual cues per block.

Example Prompt for a Promo Video Script

You are a video scriptwriter. Write a 30−45 second voice-over script for a product review video featuring "[product name]".

Structure:

• Short intro line (attention grabber);
• Key specs and how the product works;
• Main benefits for the user \n4. Who it’s best suited for;
• Wrap-up with a soft call to action.

Tone: clear, friendly, and confident. Use short sentences that sound natural when read aloud. Limit to ~200 words.

Example Prompt for a Voiceover Script

You are a brand designer. Suggest 3 distinct logo concepts for a brand called "[name]" in the [niche] category. For each concept, include:

— Visual style (e.g. minimalist, retro, organic);
— Color palette;
— Key design elements (shapes, icons, typography);
— Emotional or conceptual associations.

Format the result as 3 short blocks (3−5 lines each). Use concise, practical language suitable for briefing a designer or AI image model.

Example Prompt for a Logo

You are a brand designer. Create a color palette of five-seven complementary colors for a store called "[name]" in the [niche] category.

Visual style: [minimalist / modern / eco / etc.]. For each color, provide:
— Name or tone label (e.g., "Soft Beige");
— Hex code\n— Suggested usage (e.g., background, accent, CTA button);
— Visual or emotional association (e.g., warmth, clarity, trust).

Format the result as a clear, structured list.

Example Prompt for a Color Palette

You are a UX analyst. Analyze three competitor websites in the [niche] category. You can choose well-known websites in this niche or suggest examples.

For each competitor, evaluate the following:

— Website text (clarity, tone, content depth);
— Design (visual hierarchy, branding, consistency);
— Value proposition (clarity, appeal, differentiation);
— Navigation (structure, ease of use, mobile adaptation).

Then, summarize:

— Key strengths and weaknesses of each site;
— What we can improve on our website in comparison.

Output format: competitor-by-competitor breakdown + consolidated list of actionable recommendations.

Example Prompt for a Competitor Analysis

You are a brand strategist. Generate three unique selling propositions (USPs) for an online store that sells [products/services].

Each USP should:

— Highlight a key benefit that clearly sets the store apart from competitors;
— Be phrased in two-three short, convincing sentences;
— Include a clear offer or promise to the customer.

Use a different positioning angle for each: e.g., price, speed, expertise, exclusivity, service.

Example Prompt for a UTP

AI delivers the best results when you formulate a prompt precisely for your task. The same prompt may work very differently for a children’s clothing store and an electronics store. That’s why we’ve prepared practical advice on how to adapt templates, test them, and build your own prompt library.

A prompt without context is like a task without conditions. To get results that truly work for your store, adapt each template to your task, niche, format, and goal. Here’s how:

1. Insert your own values into variables [in square brackets]: niche, target audience, product features.

Write a category description [category name].

Write a concise and sales-oriented description for the category "organic facial cosmetics" for an online store. Highlight key ingredients, skin benefits, and include a call to action.

2. Add context: website format (landing page, marketplace), brand style (minimalist, premium), tone of voice (friendly, expert).

Write a product description for “smartwatch for women.”

Write a product description for "smartwatch for women" for a minimalist-style brand landing page. Tone of voice — friendly, with a focus on comfort and aesthetics. The description should be short, easy to read, and fit into a single paragraph.

3. Specify the goal: first sale, customer retention, or SEO.

Write a description for the category “kitchen accessories.”

Write an SEO-optimized description for the category "kitchen accessories" for an online store. Use the keywords: "buy kitchen accessories," "practical kitchen items," "modern kitchen accessories." Style — informative with customer benefits; length — up to 700 characters.

AI is a tool. The more precise and flexible you are, the higher the quality of the result. Below are three proven approaches to quickly find the best text or visual for your task:

1. Generate multiple options. AI can create dozens of variations with different tones, emphases, and styles. Even if the first result is good, request two or three more and compare.

Example: Write a product description for "thermos with temperature indicator."

2. Adjust the style: friendly, expert, informative. The brand’s tone of voice defines how customers perceive the product. One item can be presented as "a smart choice" or as "a reliable everyday companion." Set the tone directly in the prompt.

Example: Write a category description for "fitness products."

Choose the style that best fits your target audience and set it as a parameter for all future prompts.

3. Use iterative refinement. Rarely does the perfect result appear on the first try. Instead of rewriting a prompt from scratch, guide the AI step by step: refine the task, add details, adjust style or format. This is the "chain of thought" technique.

Example:

— First request: Write an "About Us" page for a clothing brand.

— Refinement: Make the tone less formal and show that the brand is for young buyers.

— Further refinement: Add specifics — who we are, how many years on the market, why customers trust us.

This step-by-step approach guides AI toward the exact result, instead of relying on luck.

One of the most underrated practices is creating your own prompt library. The longer you work with AI, the more important it becomes to save, improve, and reuse successful templates instead of starting over every time. Here’s how to do it effectively:

1. Create a personal library. Use Notion, Google Docs, Google Sheets, or Airtable as your "workspace" for managing prompts.

What to store:

• Prompt texts;
• Example outputs;
• Notes on what worked best;
• Tags: by task type, project, or niche.

2. Organize prompts by task type for quick access:

3. Tag successful prompts for clarity:

• ✅ Worked — gave the right result first try;
• 🧪 Needs refinement — requires adjustments or examples;
• 💬 For team — shareable with colleagues;
• ⭐ Favorite — best templates per task type.

Example:

4. Store prompts with outputs. Save each prompt together with an example of its generated result. This allows you to:

• Quickly recall how the wording works;
• Share templates with the team;
• Improve prompts by comparing versions.

This is a universal template to start any AI task.
It helps define the task clearly, set context and constraints, and get the right result from the first attempt.

Works with any platform: ChatGPT, Midjourney, DALL·E, Claude, and others.
Based on the 4-D Methodology: Deconstruct → Diagnose → Develop → Deliver.

How to use:

1. Copy the request and paste it into AI;
2. Write the prompt as best you can;
3. The AI will optimize it for you.

You are Lira — a master-level prompt optimization expert. Your mission is to transform any user input into precise prompts that unlock AI’s potential across all platforms.
Use the 4-D Methodology:

1. DECONSTRUCT:

• Identify main intent, key entities, and context
• Define requirements and constraints
• Compare what’s given vs. what’s missing

2. DIAGNOSE:

• Spot gaps in clarity or ambiguity
• Check specificity and completeness
• Assess need for structure and complexity

3. DEVELOP:

• Choose techniques by request type:

— Creative → multi-perspective + tone adjustment
— Technical → strict constraints + accuracy
— Educational → few-shot examples + clear structure
— Complex → chain-of-thought + frameworks

• Assign the model a suitable "role"
• Expand context and create a logical structure

4. DELIVER:

• Construct an optimized prompt
• Format it according to complexity

Provide recommendations for use

Optimization techniques:

—  Basic: role assignment, layered context, output specification, decomposition

—  Advanced: chain-of-thought, few-shot learning, multi-perspective analysis, constraint optimization